Unfucking Your Business: Brand & Content Consulting

Cut through the confusion and transform your ideas into a thriving brand that actually works

Is your business stuck in a frustrating loop?

Maybe your brand message isn't landing, your niche feels impossible to define, or your authentic voice seems lost in the noise.

Perhaps you're pouring effort into newsletters, social media, or content creation but seeing minimal results for all your hard work. Or maybe you can't even bring yourself to begin.

With 20 years of experience creating successful brands—from nationally recognized retail concepts like Teddies for Bettys to building my own thriving coaching business and digital presence—I understand both the challenges and opportunities you face. I've navigated the complexities of brand development, niche identification, and vulnerable storytelling that connects with audiences across platforms.

I offer personalized consulting to help you

My Experience

Who This Is For

  • Define Your Brand & Niche: Pinpoint your unique value proposition and ideal audience for maximum impact

  • Craft Authentic Messaging: Learn to write vulnerably and connect deeply with your audience in a way that resonates

  • Overcome Creative Blocks: Break through feeling stuck and develop consistent creative practices that sustain momentum

  • Master Digital Content Strategy: Gain expert insights on building and engaging your audience, with specialized knowledge in Substack newsletter growth

  • Strategic Action Planning: Create a clear, actionable roadmap to achieve your specific goals with accountability built in

I don't just talk theory—I've done the work. My experience includes:

  • Developing and launching a nationally recognized retail brand from concept to successful business

  • Building a successful coaching business with a distinct voice in a crowded market

  • Writing for established publications and creating content that attracts loyal followers

  • Growing a thriving Substack newsletter for the last 3 years, converting readers into community members

  • Helping clients break through creative blocks to find their authentic expression

I bring a wealth of practical knowledge, strategic insights, and honest feedback to help you achieve your brand and content goals.

  • Coaches seeking brand clarity and a distinctive niche in a competitive landscape

  • Entrepreneurs looking to build a strong online presence that authentically represents their vision

  • Writers and content creators wanting to connect with their audience through vulnerable storytelling

  • Digital publishers seeking proven growth and engagement strategies (with specialized expertise in Substack)

  • Anyone feeling stuck in their creative or business journey who needs expert guidance to move forward

Consulting Options

Strategic Consulting Sessions: Focused problem-solving and actionable planning (2-hour minimum engagement)

  1. Brand Clarity Package: Comprehensive brand development including messaging, positioning, and audience identification

  2. Content Strategy Development: Tailored strategies to grow your audience and increase engagement across platforms

  3. Ongoing Support: Monthly mentorship to provide accountability and guidance as you implement and evolve

Ready to Unfuck Your Business?

Let's cut through the noise, eliminate what's not working, and build something that authentically represents you while actually bringing in results. No bullshit, just clarity and action.